Cerebral Selling is modern sales training built on scientifically proven and field tested tactics to help you break through the noise and connect with buyers with confidence and conviction!
Created by award-winning research scientist, four-time VP of Sales, and bestselling author David Priemer.
Modern, science and empathy based sales tactics to align your sales motion with the way people actually buy!
“In a world where we are all salespeople, this is a book you can’t afford to be without!”
- Daniel Pink, author of To Sell is Human
A powerful, research-backed dose of clarity into the leadership skills, tactics, and behaviours that will have the biggest impact on your bottom line.
“Whether you’re an experienced sales leader or just starting out, this book is a must-read for those looking for a playbook to win the hearts and minds of their team while driving the revenue success that comes with it.”
-Ryan Barretto, president of Sprout Social
Foundations of Sales Leadership is David’s unique training program exclusively for sales leaders.
The goal: give you the skills, tactics, and support you need to grow your team, crush your goals, and maintain your sanity!