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THE SALES LEADER THEY NEED
Be the Sales Leader Your Team Would FIGHT to Work With!

A powerful, research-backed dose of clarity into the leadership skills, tactics, and behaviours that will have the biggest impact on your bottom line.

“Whether you’re an experienced sales leader or just starting out, this book is a must-read for those looking for a playbook to win the hearts and minds of their team while driving the revenue success that comes with it.”

-Ryan Barretto, president of Sprout Social

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Ever wonder why you don't like talking to salespeople?

Cerebral Selling is modern sales training built on scientifically proven and field tested tactics to help you break through the noise and connect with buyers with confidence and conviction!

Created by award-winning research scientist, four-time VP of Sales, and bestselling author David Priemer.

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GIVE YOUR SALES LEADERSHIP GAME A BOOST!
Sales Leadership is Tough. Meet Your New Coach.

Sales Leadership Labs is David’s unique coaching and training program exclusively for sales leaders.

The goal: give you the skills, tactics, and support you need to grow your team, crush your goals, and maintain your sanity!

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SELL THE WAY YOU BUY
Scientifically Proven. Field tested.

Modern, science and empathy based sales tactics to align your sales motion with the way people actually buy!

“In a world where we are all salespeople, this is a book you can’t afford to be without!”

- Daniel Pink, author of To Sell is Human

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