Tag Archive for: cerebral selling

A Simple Hack to Transform Your Pitch Into One Customer Can’t Ignore!

There’s an all too common (and hidden) mistake I see salespeople…

To Win More Deals, Lead with Problems Not Solutions. Here’s Why.

In the modern marketplace, the average person sees roughly 5,000…

How To Sell More by Nailing the Buying Experience

People don’t love companies because of their physical products. They…

6 Critical Sales Skills I Learned from Being a Research Scientist

In my wildest dreams, I never imagined I'd end up in sales. You…

The Tech You Need to Deliver Killer Virtual Presentations

When the pandemic hit, my entire sales training and coaching…

Running Into the Same Objections Over And Over Again? Try this Tactic!

In sales, customer objections are a fact of life. But running…

Leading Your Sales Team Through a Tough Year-End

This guest post was written by Alex Cook, Manager, Enterprise…

5 Tips for Building a Sales Culture Optimized for Growth

When I was a VP at Salesforce, one of my sales managers came…

What Having Cancer Taught Me About Sales

As we've all learned over the past few years, with adversity…

Your Sales Narrative For Times of Uncertainty

Despite dealing with economic and geopolitical curveballs for…

The Secret to Selling More? Just Be Human

Have you ever been completely put off by the rep on the other…

How to Create a Sense of Urgency in the Mind of Your Customer

Having a good ROI is not enough to win your customer's business! One…

The Best Open-Ended Discovery Question

When it comes to running high-impact sales discovery, one of…

5 Strategies for Leading Sales Teams Through Times of Uncertainty

Since March 2020, the world has been in a state of constant change…

The Easiest Month-End Negotiation Tactic

It was a couple of days before the end of the quarter. I was…
competition

5 Tips for Talking About Your Competition

"How should I talk about my competition to customers and prospects?" A…

Persuade Your Customers by Labeling Them

Some of the greatest sales lessons of the pandemic era came from…

How to Get Customers to Answer Your Toughest Discovery Questions

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"How much money do you make?" "What's your home phone number?" "How…

6 Lessons Learned from Pandemic Selling

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Adversity is fertile ground for learning. And if learning…

3 Powerful Ways to Lead Your Customer Through the Buying Process

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In part one of this post, I shared research on how modern sales…

Stop Selling and Start Telling: The Power of Prescription

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One of the biggest misconceptions sellers have is that customers…