Posts

Are You An “Unconscious Seller”? Why Mastering Art & Science Isn’t Enough To Succeed in Sales

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Modern buyers are blessed with unprecedented levels of information…

Supercharge Your Persuasive Power by Saying What Your Customer is Thinking

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“THAT'S the line? Are you kidding me?!?" This was my ongoing…

Use this Hostage Negotiation Tactic to Overcome Emotionally-Charged Objections

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“We’ve got your son. Give us one million dollars or he dies." This…

3 Reasons You Should Never Fall in Love with Your Sales Tactics

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A little while ago I got to spend a week in London. A beautiful…
Books

Top Sales Reads to Drive Focus, Empathy, and Tactical Execution

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    David's bestselling book "Sell The Way…

Be a Better Negotiator by Forgetting Everything You Know

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Some of my most memorable sales lessons have come from being…

Use This Secret Infomercial Formula to Supercharge Your Product Pitch

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Infomercials are fascinating because, in just two minutes, they…